From Boxes to Beautiful: How We Transform Your Home in 48 Hours
A behind-the-scenes look at installation day with Rowan Hall Interiors, Knoxville’s full-service interior design firm.
You’ve made it through the mood boards, the material samples, the Friday updates, and the construction dust. You’ve waited patiently while your new furniture arrived and tucked itself safely into our climate-controlled staging area. And now… it’s time.
Install day.
Or as we like to call it: the moment the magic becomes reality.
Yes, we really do turn a house into a home in just one to two days—but don’t let the quick turnaround fool you. This transformation has been in the works for weeks, even months. Every pillow, paint swatch, and custom rug has been thoughtfully chosen and perfectly planned.
As one of the top Knoxville interior designers, our process is polished, personal, and designed to give you a completely custom interior design experience. Let’s pull back the curtain and give you a peek behind the scenes of what actually happens during Rowan Hall Interiors’ big reveal.
Months of Planning = A 48-Hour Masterpiece
By the time we reach installation, we’re on the final step of our signature white-glove interior design process. That means the design is complete, the construction is wrapped, and every item—from your drapery rods to your custom furnishings—has been ordered, tracked, and stored with care.
We’ve already confirmed finishes, planned out your room layouts, and worked closely with our network of vendors and tradespeople to ensure that everything arrives at just the right time.
“By install day, we’ve already made a hundred tiny decisions so you don’t have to,” Alfie often says.
Trucks, Teams & Timing
Install day starts early. Our trucks arrive packed to perfection, filled with everything from custom-upholstered furniture to vintage accessories we’ve sourced just for you.
The RHI Dream Team rolls in with purpose. Designers lead the charge. Stylists fluff and finesse. Installers get to work placing each piece precisely where it belongs. As a full-service interior design firm, we manage every moving part—so you don’t have to lift a finger.
From Layout to Layering
First things first, we unpack—every piece you’ve seen pictures of, plus the little styling surprises we’ve been saving to wow you. This is far more than furniture delivery. This is a full-production design installation sprint.
We cut rug pads to size. Place them. Shift them. Shift them again. Then top them with perfectly centered pieces—triple checked by Alfie’s tape measure, naturally. Furniture is unboxed and carefully assembled over moving blankets—we treat floors with the utmost care. That’s a hill we’re willing to die on.
Once the big pieces are in place, we roll out the blankets—but it’s still no picnic. It’s a styling head-to-toe workout. Jazzercise could never.
We spread out every bowl, candle, coaster, and sprig of greenery across the floor like a mood board come to life… or an OCD dragon’s hoard.
From there, we start layering in the details. That picture frame on your console? We angled it five different ways before deciding it looked best exactly there. We clean as we go because—design secret—styrofoam is one of our greatest enemies. Pleated draperies are seamed, lint rollers abound, and of course, pillows are karate-chopped with precise force.
Every detail is picked, placed, polished—and polished again.
Why You’re Not There (And That’s a Good Thing)
We know it’s tempting to peek, but trust us—the reveal is so much more powerful when it’s all at once.
We encourage our clients to step away while we install. Grab lunch at Kefi. Wander the aisles of the Southern Market. Book a facial. When you return, your space will be completely transformed by one of the most trusted Knoxville interior design firms.
No boxes. No stress. No unfinished corners. Just a fully styled, move-in-ready, luxurious home.
The Big Reveal
Picture this: You open the door and step into a space that feels both brand new and completely you.
Everything looks absolutely perfect (except the designers themselves—we look a little disheveled).
You might gasp. You might tear up. You might spin in a circle like you’re on a home makeover show. We live for that moment—because it means we got it exactly right.
And we don’t leave you hanging afterward. We walk you through the space, answer questions, and make sure you feel at ease. You’ll also receive care instructions, thoughtful tips, and, of course, a few hugs.
Final Touches & Lasting Impact
We often schedule professional photography on reveal day, capturing your space in its most picture-perfect form. It’s our way of documenting the story we’ve just helped write—and trust us, you’ll want to remember it.
At the end of it all, we don’t just hand over a pretty space. We deliver a feeling. A sense of comfort, joy, and pride in the place you call home.
Ready for Your Reveal Moment?
Whether you’re renovating, relocating, or simply ready for a change, we’d be honored to walk you through the Rowan Hall Interiors experience—from welcome packet to big reveal.
We specialize in custom interior design, custom furnishings, and full-service interior design that transforms your home and how you feel in it.
Based in Knoxville and working throughout East Tennessee, we’re here to bring your design dreams to life.
Schedule your consultation today, and let’s turn your home from boxes to beautiful.
Get the Rowan Hall party started!
To get in touch with a member of our team, fill out our contact form.
To discuss a potential project and get more information, schedule a discovery call.
To get started making your home extraordinary, book a consultation.
