Timeless Elegance
Navigating Interior Design Trends in 2024

As we step into 2024, the world of interior design is evolving, bidding adieu to some trends that have had their moment in the spotlight. At Rowan Hall Interiors, we believe in creating spaces that stand the test of time. Our approach centers on establishing a classic and timeless foundation, allowing for the infusion of trendy elements in areas that can gracefully transition with evolving styles. 

With Alfie gearing up for High Point Market this week, let’s explore the 2024 interior design trends that are making way for the enduring allure of timeless elegance.

Out with the Old: Interior Trends Taking a Backseat

1. Overly Industrial Vibes

The overall theme of shifting trends is towards warmth and comfort and away from anything that feels cold and sterile. Therefore, the starkness of industrial design is softening its presence in 2024. 

While exposed brick and metal accents have been popular, we’re witnessing a shift towards warmer textures and more inviting materials. Industrial design still has its place, but you might notice a warmth to the design choices that make a huge difference. 

While we enjoyed the cool, modern feel of the industrial aesthetic, the Rowan Hall crew loves to make a space feel cozy. Our Knoxville interior design team is excited to embrace a change!

2. Monochromatic Everything

Similarly, the era of strictly monochromatic spaces is gently fading. Though we love a cohesive space, everything doesn’t need to be too matchy-matchy. In our opinion, this was less of a trend and more of a design faux pas! Often, DIY designers build a space around a certain shade and it ends up looking one-dimensional and poorly designed. 

Coordinated variety creates more stimulating, effortless looking spaces where nothing introduced in the everyday shuffle of living, such as kids’ toys or textbooks, sticks out like a sore thumb. Embracing a broader color palette also allows for more creativity and personalization. Rowan Hall Interiors encourages clients to explore hues that resonate with their individual style, creating spaces that feel uniquely theirs.

If you’re struggling to find a palette and design style that works for your home, maybe it’s time to call in the professionals! Our Knoxville interior designers can help take your home to the next level.

3. Fast Furniture

In our opinion as professional interior designers, we say it’s always a good idea to invest in pieces that will last through the decades. Disposable furniture that prioritizes trends over durability is seeing a decline, and the Rowan Hall team isn’t mad about that! Not only are pieces that end up decorating landfills detrimental to the environment, they end up costing more to replace over time than better made alternatives. Buy nice or buy twice, as we say! At Rowan Hall, we champion the idea of investing in quality, timeless pieces that not only withstand the test of time but also contribute to sustainable living.

4. Statement Walls

While accent walls had their moment, the trend of creating bold, standalone statements on walls is making way for more holistic approaches to color and texture. We guide our clients towards timeless wall treatments that complement the overall design. We love wallpaper, molding details, and bold paint colors as much as any interior designer. However, we appreciate these accents in a cohesive way that doesn’t break up a design for a clunky statement.

5. Minimalism to the Extreme

Maximalism is back! The extreme minimalist trend is softening, making room for a more curated and meaningful approach to decor. At Rowan Hall, we believe in decluttering while preserving personal touches that add character and warmth to a space. As lovers of fabulous custom window treatments, bold wallpaper, and all the little decor accents that make a space feel homey, we’re definitely ready to embrace this shifting trend!

The Rowan Hall Approach: Crafting Timeless Foundations

At Rowan Hall Interiors, our commitment to timeless elegance is unwavering. We understand that while trends come and go, a classic foundation ensures your space remains relevant and captivating for years to come. Our interior designers prioritize pieces that will stand the test of time as trends change.

1. Classic Palette as the Canvas

When our East Tennessee interior design clients want color but are afraid to take the leap, we like to ease them in with a neutral base. We start with a classic palette that forms the canvas of your home. Neutral tones and timeless color schemes create a backdrop that effortlessly adapts to evolving design sensibilities.

Then, accents like window treatments, throw pillows, artwork and accessories bring the punch. These things can be easily transitioned throughout seasons and years as our clients’ desires change. Luckily, we always pick up the phone when our previous clients call and love working with them again!

2. Quality Over Quantity

Our emphasis on quality over quantity extends to furnishings. We guide our clients towards investments in pieces that not only reflect their personal style but also promise longevity, becoming cherished elements of their homes.

At Rowan Hall, we value relationships with our clients and desire to get to know their lifestyles before designing anything for their homes. This way, we can understand what pieces are worth the investment. We factor kids, pets, habits and so much more into how we design their spaces.

3. Transitional Accessories

Of course, we’re not opposed to the occasional design trend. We go to Market to find out the direction of design and what “the new thing” will be each season. Sometimes it’s fun to incorporate fresh pieces that make a space feel current.

Recognizing the evolving nature of design trends, we strategically incorporate trendy accessories in areas that can be easily updated. This ensures your space stays fresh without requiring a complete overhaul.

4. Personalized Touches

While trends may be in one day and out the next, personal touches endure. We work closely with our clients to understand their unique preferences, infusing spaces with elements that resonate with their individual stories. Styles may come and go, but a space that reflects your unique taste will always feel like you!

We love to bring our clients’ personalities to a space, which is why it’s so important that we get to know you! Whether it’s a teenage girl’s bedroom that will be her safe haven or the fun family room where everyone will gather, we want our clients to feel like their home is their own.

5. Sustainable Design

Rowan Hall is committed to sustainable design practices. We believe in creating spaces that not only stand the test of time aesthetically but also contribute to a sustainable and environmentally conscious future. We support small and local businesses and encourage our clients to invest in timeless pieces that are well made by companies we trust. We fill our clients’ homes with a million puzzle pieces that we know will withstand every bit of life that will be lived within their four walls.

This year, let Rowan Hall Interiors guide you in creating a home that transcends trends, embodying the enduring charm of timeless elegance. Your space is not just a reflection of current styles; it’s a testament to your style—timeless, classic, and uniquely yours.

We would love to get to know your style and how Rowan Hall’s talented interior designers can help make your home even more special. Give us a call or book an initial consultation to get the design party started!

Get the Rowan Hall party started!

To get in touch with a member of our team, fill out our contact form.

To discuss a potential project and get more information, schedule a discovery call.

To get started making your home extraordinary, book a consultation.

East Tennessee Beckons
A Guide to Moving and Designing Your Home

Moving to a new area is an exciting adventure, and East Tennessee has become a sought-after destination for many seeking a change. Beyond the breathtaking landscapes and rich cultural heritage, one of the most appealing aspects drawing people to this region is the cost of living. Our work at Rowan Hall has seen a shift in the last several years as newcomers are discovering the hidden gem we’ve been enjoying for decades! We love to share the joy of our home and offer interior design services to those moving to East Tennessee, specifically Knoxville and the surrounding areas.

East Tennessee offers the opportunity for newcomers to afford more space for their budget compared to places like California or New York. This means more square footage to furnish and make their own. With the added advantage of no state income tax in Tennessee, it’s no wonder many find the prospect of calling East Tennessee home irresistible. We love helping our clients make their new home feel special. From renovating outdated homes to making their move seamless, we aim to create the feeling of luxury in each of our projects.

Modernizing Homes, Creating Timeless Spaces

In the 1980s and 1990s, retirement communities in East Tennessee gained popularity, resulting in homes that may now feel a bit outdated. At Rowan Hall Interiors, we understand that moving into an older home can be daunting, but it shouldn’t be a cause for concern. Our team specializes in helping clients modernize their homes, whether through major renovations or minor updates. Purchasing an outdated home doesn’t have to be a roadblock; it’s an opportunity to transform your space so that it feels new and uniquely your own.

Tellico Village, Rarity Bay and other growing neighborhoods in the area provide amenities and community that can make a newcomer feel right at home. With the help of our Knoxville interior design team, your home will feel like yours from day one. Leave behind the stress of making a new house feel like your own. Leave it to the professionals at Rowan Hall Interiors and move right along enjoying your new community!

A Fully Completed Home Awaits You

We recognize that when individuals or families move to a new area, the last thing they want to worry about is remodeling. They want to explore their new town, make friends, and enjoy the local amenities. That’s where Rowan Hall comes in. We make it possible for our clients to move into a fully completed home that is welcoming, cozy, and suited to their taste and lifestyle. Imagine stepping into a home that is custom styled with you in mind, where every detail reflects your personality. Why not kick off your fresh start with fresh decor? We recently had a client move from California who wanted exactly that! When he moved in, he found himself right at home in a cozy condo with new furniture that perfectly suited his style. Don’t move into a new house; move into a new home!

Assisting You Every Step of the Way

Whether it’s finding a house that can easily become a home or assisting during the home-buying process, Your Knoxville interior designers are here to help. Rowan Hall Interiors understands that visualizing what changes are needed to make a house perfect for you might be challenging. Oftentimes only small touch-ups are needed to completely transform the feel of a space. It could be the daunting purple paint or the dated light fixtures that make it hard to see a space’s true potential. That’s where our expertise shines – helping you envision yourself in a house and turning it into a home you’ll love.

Preserving Historic Charm, Modernizing the Feel

In Knoxville, you’ll find areas with authentic historic charm, standing as a testament to the city’s rich history. Neighborhoods like Sequoyah Hills, Forest Brook, and Historic Old North Knoxville boast well-built homes that have stood the test of time. However, not all old homes age equally well. Some feel timeless and charming, while others may feel dated. We know what it takes to transition the latter into the former in the most efficient, cost effective way that incorporates your unique style. Most houses are just a few key changes away from complete transformation! No matter the case, Rowan Hall is confident we can assist any newcomers in feeling at home by creating a place that truly becomes their own.

At Rowan Hall Interiors, we go beyond designing spaces; we create homes that resonate with your personality, ease the burden of settling in, and allow you to fully enjoy the charm of East Tennessee. Your home is not just a place; it’s an extension of who you are. Let us make your transition of moving to East Tennessee a seamless and delightful experience. Welcome home!

Spring Awakening
A Refreshing Perspective on Home Renewal from an Interior Designer

As the vibrant blooms of spring signal a season of renewal, our homes, too, crave a revitalizing touch. In this blog post, we explore the concept of “spring cleaning” from the unique viewpoint of Knoxville interior designer, Alfie Rowan. Spring interior design can be a quiet hope at the end of a long winter. Discover how periodic refreshes can breathe new life into your living spaces, elevating both aesthetics and functionality.

Clearing the Cobwebs of Routine

Just as the changing seasons prompt us to shed the layers of winter, a well-executed spring cleaning by an interior designer in Knoxville, TN involves clearing the metaphorical cobwebs that routine living can create. This may include reevaluating furniture layouts, decluttering spaces, and introducing new design elements to invigorate the atmosphere. 

Organization systems you have in place may not actually suit where you intuitively place things, leading to clutter piling up on open surfaces. Having the designers at Rowan Hall Interiors redesign your space and storage systems will ensure everything gets tucked away where you can find it again.

Refreshing the visual design of your home can be as simple as swapping out a few key accessories! Our Knoxville interior designers understand how to completely transform the space, whether that means introducing something new, rearranging things, or adding a few custom touches with our arsenal of tools and materials. Whether it’s updated textiles or a fresh coat of paint, we’ll know just what’s needed to make your space feel completely fresh.

Breathing Life into Forgotten Corners

Over time, certain areas of our homes may become overlooked or underutilized. Our interior designers have a keen eye for identifying these forgotten corners and transforming them into functional and aesthetically pleasing spaces. When clearing clutter opens up space, take the opportunity to improve your living situation rather than leave it empty to collect clutter again. Whether it’s a cozy reading nook, a stylish storage solution, or a vibrant accent wall, every corner can contribute to the overall harmony of your home.

Embracing Seasonal Transitions

Spring is a season of transitions, and your home should reflect the changing landscape outside. Long gone are the twinkling holiday lights of winter, but you still deserve something special to adorn your space with. Every season calls for decor! An expert interior designer can guide you in seamlessly transitioning your decor to align with the fresh, lively energy of spring. From incorporating lighter fabrics to introducing pops of color reminiscent of blooming flowers, these small changes can make a big impact.

Spring is synonymous with growth, and an interior designer can seamlessly integrate nature-inspired elements into your home. From strategically placed indoor plants to nature-themed artwork, these additions not only bring a touch of the outdoors inside but also contribute to a healthier, more balanced living environment. 

Just as spring brings a burst of color to the world, our interior designers can work with you to reimagine and update your home’s color palette. Color is a key factor in the overall feel of a space; it influences how we perceive a room’s size, lighting, and even emotional qualities. Whether it’s through accent pillows, throws, or a bold feature wall, the infusion of new hues can uplift the entire mood of your living spaces. 

Time for a Refresh?

In the realm of interior design, “spring cleaning” is not just about tidying up; it’s a holistic approach to infusing your home with the vibrancy and freshness of the season. Collaborating with our interior designers in Knoxville, TN ensures that your home undergoes a rejuvenating transformation, setting the stage for a renewed sense of comfort, style, and inspiration. Welcome the spirit of spring into your living spaces and watch as your home blossoms with newfound vitality.

Click the button below to contact us today!

Contact us

Transforming Spaces
The Indispensable Role of an Interior Designer in Home Remodeling

Should you hire an interior designer? If you’re considering a home remodel, you’re probably dreaming of the seamless, enjoyable home renovations you see on TV. You love the idea of customizing a home to meet your needs and coming home on reveal day to kick up your feet. Well, that’s what your interior designer is for!

Home remodeling is a thrilling venture, but navigating the myriad choices and decisions can be overwhelming. Pieces you pick for their visual appeal may present functional challenges, and vice versa. You may know what you want on a piece-by-piece basis and find that the puzzle of a cohesive space doesn’t quite come together. Perhaps you have a clear vision of the overall feel you want to imbue your space with but can’t seem to find anything quite right to accomplish your goal. 

Even if you’re able to navigate common roadblocks such as these, there’s still a timeline and budget to be considered. Picking everything out might be your cup of tea until costs that seem reasonable individually start adding up. It’s all fun and games until checkout! After everything’s been picked out and paid for, there’s still the management of the actual installation. You can’t have too many renovations done at once, but you don’t want to spend any more time than necessary living in a work in progress. If reading this has sparked any anxiety, there’s good news! 

All these problems share one simple solution: a well-rounded interior design firm. If you find yourself wondering “Should I hire an interior designer?” we’re here to help answer your questions. Today, we’ll explore the compelling reasons why enlisting the expertise of an interior designer like those at Rowan Hall is not just a luxury but an essential investment in the success and satisfaction of your home renovation project.

Vision Realization and Conceptualization

Our interior designers at Rowan Hall are adept at translating your vision into tangible design concepts. An entire design scheme can be built around something you already love! Whether it’s something simple, like a color or furniture piece, or complex, like a Pinterest board of seemingly unrelated images that capture an overall feeling. Our experienced team can use their extensive knowledge to match your taste to a particular design style, and they can even take things a step further by formulating the perfect fusion of multiple styles! 

From understanding your lifestyle and preferences to capturing the essence of your dream space, our expertise ensures that the finished remodel reflects your unique style while optimizing functionality. In our initial consultation, we get to know you first and foremost. We ask questions to understand your habits and desires before embarking on a journey to design your perfect home. 

Our interior designers are trained to strike the perfect balance between aesthetics and functionality. We consider not only the visual appeal of a space but also its practicality, ensuring that your remodeled home is both beautiful and tailored to suit your daily needs.

Budget Optimization and Cost Efficiency

If you’re wondering if you should hire an interior designer for your remodel project, but your main concern is cost, we have some good news! Contrary to common belief, hiring an interior designer can lead to significant cost savings in the long run. Our designers are skilled in managing budgets, negotiating with suppliers, and recommending cost-effective alternatives without compromising quality. Our insights help you make informed decisions, preventing costly mistakes and ensuring the best value for your investment.

Embarking on an extensive home renovation without the proper expertise and training can lead to costly mistakes and eventual changes you will want to make. Once you live in your home, you may realize that some investments weren’t worth it while others would have been well-suited for your family. The Rowan Hall team knows how to delegate your budget in a way that is wisest for your project.

Access to Exclusive Resources

In addition to the knowledge that comes from over 20 years of business, the Rowan Hall team has access to a vast network of resources, including exclusive suppliers, artisans, and materials. This access allows us to curate a selection that aligns with your design goals, introducing unique elements that may not be readily available to the general public. 

This allows you to diversify your selection and stand out from every other home on the street. If what’s popular for now at homegoods stores doesn’t suit your taste, don’t settle. See a larger range of options within the same budget, and expand your horizons even further with customization. For instance, access to an interior designer’s resources grants you the ability to choose a furniture piece and its textile separately. Gone are the days of compromising on one aspect because you love another! Everything can be tailored to you. 

Streamlining the Decision-Making Process

Our designers also understand that too many options can be overwhelming! Not to worry; a good interior designer will allow you a reasonable scope to choose from while also curating the best paths forward for you. Home remodeling involves countless decisions, from choosing paint colors to selecting fixtures and furniture. Each choice affects the next, and it can be difficult to connect all the dots and arrive at the final destination you pictured originally.

Our interior designers serve as a guide, streamlining the decision-making process by presenting curated options that align with your style and project goals while keeping a cohesive big picture in mind. This not only saves time but also reduces the stress associated with decision overload. 

Project Management Expertise

The complexity of a home remodel requires meticulous project management to ensure timelines are met and the process runs smoothly. Our team consists of skilled project managers who coordinate with contractors, oversee installations, and address unforeseen challenges. Our involvement ensures that the project stays on track, on time, and within budget.

In the intricate dance of home remodeling, Rowan Hall Interiors is an invaluable partner, bringing expertise, creativity, and efficiency to the table. By investing in a professional designer, you not only enhance the visual appeal of your space but also ensure a seamless, well-executed project that surpasses your expectations. Transform your home with confidence, guided by the skilled hands of an interior designer who takes away the stress of remodeling, leaving only the fun and excitement while turning your design dreams into reality.

So, should you hire an interior designer? We can assure you that the process will be much more enjoyable and seamless, and the final product will have the priceless touch of luxury. You’ll begin by sharing your desires with our fabulous team of creative interior designers, and you’ll end with a grand reveal when you can finally kick your feet up and say, “we did it!”

Click the button below to learn more.

Contact us